Makeship
Subject line
Adopt me before it's too late!
What it is doing
This abandoned cart email uses a two-column layout for its main content, with a clear visual separation between the 'YOU' sections and the product grid. The design incorporates custom illustrations and a playful tone to encourage conversion. The email effectively uses a sense of urgency with 'Ending Soon' and 'limited edition' messaging.
Worth stealing
The email uses a conversational and humorous 'YOU' vs 'ALSO YOU' narrative to address the recipient's cart abandonment.
Attributes
abandoned cartecommerceplayfultwo columnactivationplayfulmediumUS
In the library