My Best Buy
Subject line
The My Best Buy terms are changing.
What it is doing
This email uses a clear, single-column layout to communicate important program changes. It effectively uses bolding and bullet points to highlight key information, and includes a prominent CTA for a credit card application. The legal disclaimers are extensive but well-separated at the bottom.
Worth stealing
The email clearly communicates both a new benefit (free shipping) and a significant reduction in benefits (rewards points becoming credit card exclusive) within the same message.
Attributes
account noticeretail fashioncorporatesingle columnaccount admininstructionallongUS
In the library