
Service NSW
Subject line
MyServiceNSW Account security update
What it is doing
This email uses a single-column layout with a clear hierarchy of information, using bolding for key headings. It effectively communicates a security update and a call to action for 2-step authentication without being overly technical. The design is clean and functional, typical of a government service.
Worth stealing
The email clearly explains a new security feature and provides actionable steps for users to enhance their account protection, while also stating what they don't need to do immediately.
Attributes
In the library