
Skechers
Subject line
Important Update to the Skechers Insider Program
What it is doing
This email uses a simple, single-column layout with a clear hierarchy to communicate important program changes. Bullet points effectively break down key information, and the use of bold text highlights critical dates and actions. The design is functional and prioritises clarity for a transactional update.
Worth stealing
The email clearly outlines changes to a loyalty program, including new expiry dates and a bonus for existing members, using a direct and instructional tone.
Attributes
In the library