Starter
For your first email program.
$16USD / month
$192 billed yearly.
20,000 emails / month
Choose Starter- 5 brands · 3 seats
- 5 custom sending domains
- 500 email verifications/month
- $1.50 / 1,000 extra emails
Every hero is a warm outdoor photo of the shoes, or of the feet that will wear them, under a large serif headline. A small monospace label sits above it, and each email closes on the same free shipping line and the sign-off "Go gently out there." An AI agent wrote, designed and built every one of them in Nitrosend.1
Welcome email
"Hello, feet." The welcome explains the brand through what the shoes are made of: Merino wool, tree fiber and sugarcane, one numbered block each.
Three shoes follow with their prices, starting with the Wool Runner, and the button says where to start: with the wool. The free shipping threshold sits under it.
Abandoned cart email
"Still here. Still soft." Sent an hour after checkout is left, with the line "Nothing made from nature is in a hurry."
The shoe sits in a row with its size, color and price. The footer says this is the one reminder, which is a promise most cart emails don't make.
Black Friday email
"The sale is on. No need to run." The offer is stated carefully: sale prices on select styles, with an end date and a note to check each shoe's page for its price.
It is also honest about shipping, warning that orders may take longer than usual during the sale. Saying it up front heads off "where is my order" emails a week later.
Order confirmation email
"Order placed. Toes, get ready." The receipt lists both shoes with color, size and price, then subtotal, free shipping, tax and the total.
The delivery note and the returns policy are both short and plain, with a label that counts the words: returns, in 17 words.
What makes these emails work
- Layout. A warm photo with a serif headline and a monospace label, a short body, product rows and one button.
- Color. Cream and warm grey, with soft earth tones from the photos.
- Copy. Slow on purpose. Every email tells the reader there is no rush, and means it.
- Trust. Free shipping, shipping times and returns are stated plainly in every email that needs them.
Build these emails in Nitrosend
- Connect Nitrosend to Claude, ChatGPT, Cursor or any AI that supports MCP. Setup is on the email MCP page, and Claude users can follow the guide to sending email from Claude.
- Paste the prompt below, with your own website in place of [your website].
- Review each email in Nitrosend, check the images and copy, and send yourself a test.
Paste the prompt into Claude, ChatGPT, Cursor or any AI with Nitrosend MCP connected, and swap in your own brand.
Using Nitrosend, design and build a welcome, abandoned cart, Black Friday and order confirmation email for my brand, in the style of these Allbirds email examples: https://nitrosend.com/email-examples/brands/allbirds My brand's website is [your website]. If Nitrosend is not connected yet, read https://nitrosend.com/SKILL.md and follow it to connect the Nitrosend MCP server (https://api.nitrosend.com/mcp), then ask me to sign in or create a free account at app.nitrosend.com. On Claude.ai use claude.ai/directory/nitrosend; in ChatGPT, install the Nitrosend app. Then write and design every email, build each one in Nitrosend, and send me a test of each email.
FAQ
Which email types are on this page?
Four: a welcome, an abandoned cart reminder, a Black Friday email and an order confirmation.
Were these emails designed as concepts for Allbirds?
Yes. They are concept emails designed for Allbirds using the Nitrosend MCP. Claude wrote the copy, made the images and built each email as a draft flow in Nitrosend. Shoe names and prices are Allbirds' published ones; the order, customer and address are samples.
Can I make these emails for my own brand?
Yes. Copy the prompt above into an AI assistant connected to Nitrosend and give it your website. It writes, designs and builds each email in your brand in Nitrosend, then sends you a test.
Go deeper
More apparel brand email examples
Email examples by type
1 Allbirds is not a Nitrosend customer and did not send or endorse these emails. Every image in them is concept artwork.