BizCover
Subject line
[NAME] you’re missing out on earning Qantas Points
What it is doing
This email uses a clear two-column layout for its main benefit section, which helps break up text. The primary call to action is repeated twice at the top, and then again with a different offer, ensuring visibility. The extensive legal boilerplate is placed below the footer, keeping the main content clean.
Worth stealing
The email effectively uses a 'missing out' angle to encourage joining a loyalty program, highlighting points already earned.
Attributes
promotionalfinancecorporatetwo columnretentioninstructionallongAU
In the library