
Business Casual Copywriting
Subject line
Confirm your subscription
What it is doing
A bold two-line headline, a run of jokey copy, then a gray panel holding the legal line and one teal "Confirm My Subscription" button. The humor carries a dry legal step.
Worth stealing
It turns the GDPR and CAN-SPAM confirmation into a joke, with asides like "Believe me: I checked with a VERY grouchy British lawyer".
Attributes
double opt inprofessional servicesminimalsingle columnacquisitionplayfulmediumAU
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