D.Franklin
Subject line
Your order from D.Franklin has been delivered!
What it is doing
This email confirms delivery and immediately pivots to post-purchase engagement, asking for social tags and product reviews. It uses a repeated hero message and a simple itemised list for delivered products, including the price paid for each. The layout is very minimal, relying on text and a few links.
Worth stealing
The email effectively transitions from a transactional delivery notification to a request for user-generated content and reviews, leveraging the post-purchase excitement.
Attributes
deliveryecommerceminimalsingle columnfulfilmentwarmshortAU
In the library