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The Wall Street Journal sale email: [ONE-DAY SALE] Final Hours. Subscribe for Only $4 per Month.

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The Wall Street Journal sale email, full length

The Wall Street Journal

sale · August 2021

Subject line

[ONE-DAY SALE] Final Hours. Subscribe for Only $4 per Month.

What it is doing

This email uses a simple, single-column layout with a clear hero section for the offer. The pricing is presented with a strikethrough for the original price, and the primary CTA is a prominent button. A secondary offer for print is included below the main digital subscription pitch.

Worth stealing

The email effectively uses a strikethrough price to highlight the discount and create urgency for a one-day sale.

Attributes

salemedia publishingcorporatesingle columnacquisitionurgentshortUS
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